Tuesday, March 31, 2009

Majority Use Social Media Marketing, Still Have Questions

Report Highlights Interesting Statistics on Social Media Marketing

Author and WebProNews Blog Partner Michael Stelzner, has put together an interesting report based on a survey of 900 marketers. The report looks at the state of social media marketing. Interesting stats from the report include:

- 88% indicated they were employing social media for marketing purposes
- 72% have only been using social media marketing for a few months
- 64% of marketers are using social media for 5 hours or more each week
- 39% are using it for 10 hours a week

- 81% say the number-one benefit is generating exposure, followed by increasing traffic and building new business relationships
- Over half saw a rise in search engine rankings
- Out of social media tools marketers most wanted to learn about, social bookmarking sites ranked highest followed by Twitter.

http://www.webpronews.com/topnews/2009/03/23/majority-use-social-media-marketing-still-have-questions

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